The Course

This hands-on course shows you how to turn a website into a steady growth engine. You'll master the essentials of attracting qualified traffic and converting visitors—SEO, persuasive copy, landing pages, email automation, analytics, and paid ads—through step-by-step playbooks and quick experiments.

By the end, you can research audiences and keywords, map customer journeys, set up GA4 and Tag Manager, run A/B tests, and report ROI with clarity. You’ll apply it all to real scenarios like auditing a live site, building a lead magnet and funnel, launching a campaign, and optimizing with data—practical, revenue-focused skills for founders, freelancers, and marketers.

What you will learn

I started this course after coaching beginners who felt overwhelmed trying to market a new website. I broke everything into simple, bite-sized steps, stripped out the jargon, and built a clear roadmap so you always know what to do next and why. You’ll learn how to attract the right visitors, turn them into leads, and measure what works—using checklists, templates, and real examples that make action easy. Each module builds on the last, with quick wins first to boost confidence, then deeper skills like SEO, content planning, and basic analytics. It’s carefully crafted for starters, practical instead of fluffy, and organized so you can make steady progress in short sessions and see results fast.

Curriculum

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EXAMPLE

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Your instructor

I’m a website marketer who’s spent years building, testing, and scaling growth for brands across startups, agencies, and in‑house teams. My experience spans SEO, content strategy, paid acquisition, email automation, and conversion rate optimization—always grounded in data and revenue impact. Website Marketing Formula distills the proven processes I use into clear, repeatable steps you can apply right away.

I teach the way I work: practical, transparent, and hands‑on. Expect frameworks, checklists, and real examples, along with candid feedback on your pages, funnels, and messaging so you can iterate fast. I’m passionate about helping you build systems that convert—and the confidence to keep improving long after the course ends.

Magnetic

Attract, engage, and convert with the Website Marketing Formula

Scalable

Build compounding growth using the Website Marketing Formula

Data-Driven

Make precise marketing moves guided by the Website Marketing Formula